Have you ever wondered why Chinese websites are not as diverse in typographical styles as in most modern English websites? Do you want to find out how to make your next Chinese web project more appealing to users? Read on…
According to a survey conducted by Smashing Magazine, a majority of websites have already adopted non-standard fonts as their primary typeface in 2013, which shows a growing variety and increasing liberty of typographic style on the web. With the advent of Google Web Fonts, Typekit and many other stable and easy to setup webfont providers, worrying about web-safe fonts has slowly faded into the back of web designers' minds. Well, in the Chinese-speaking world, web designers don’t have that luxury.
